READINESS OF SMALL AND MEDIUM ENTERPRISES (SMES) TOWARDS A COMPETITIVE HALAL INDUSTRY THROUGH THE IMPLEMENTATION OF HALAL CERTIFICATION

  • Eva Herianti Universitas Muhammadiyah Jakarta
  • Ichwan Arifin Universitas Muhammadiyah Jakarta
  • Liza Nora Universitas Muhammadiyah Jakarta
  • Amor Marundha Universitas Bhayangkara Jakarta Raya
  • Endang Rudiatin Universitas Muhammadiyah Jakarta
  • Slamet Wahyudi Universitas Muhammadiyah Jakarta
  • Juita Tanjung Universitas Muhammadiyah Jakarta
  • Adrian Muluk Universitas Muhammadiyah Jakarta
  • Dahlia Tri Anggraini Universitas Muhammadiyah Jakarta

Abstract

The main objective of this community service is to provide some support and guidance to the Small and Medium Enterprises (SMEs) within the Women Farmers Group (KWT) Barokah in Pagedangan Village. Specifically, the assistance aims to facilitate the acquisition of halal certification, which is crucial for enhancing their competitiveness in the global market, given the increasing demand for such certification in the halal industry. It is imperative that forward-thinking SMEs understand the possible commercial advantages linked to halal certification. This program gives SME owners in Pagedangan Village informational materials and advice on the halal certification procedure. The project focuses on the business owners of KWT Barokah, which comprises 22 SMEs a relatively small number in comparison to the overall population of Pagedangan Village. These businesses include sectors such as frozen food, meatball products, catering, flavored milk beverages, herbal drinks, pecel peanut sauce, sukun chips, and Gabin cake filled with tape, among others. The assistance addresses specific issues identified by the community service team and offers tailored solutions to assist these entrepreneurs in obtaining halal certification. The anticipated outcome is that SME owners will enhance the quality of their products through halal certification and improve their readiness to compete in the halal market.

Published
2024-12-12
How to Cite
HERIANTI, Eva et al. READINESS OF SMALL AND MEDIUM ENTERPRISES (SMES) TOWARDS A COMPETITIVE HALAL INDUSTRY THROUGH THE IMPLEMENTATION OF HALAL CERTIFICATION. Abdi Dosen : Jurnal Pengabdian Pada Masyarakat, [S.l.], v. 8, n. 4, p. 1724-1735, dec. 2024. ISSN 2620-5165. Available at: <https://pkm.uika-bogor.ac.id/index.php/ABDIDOS/article/view/2507>. Date accessed: 25 jan. 2025.
Section
Articles